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  • Delivers Serum Deep Into the Skin

  • Gentle, Pain-Free Grooming with Soft Brush Heads

  • Perfect for Dogs with Sensitive Skin or Joint Pain

  • Delivers Serum Deep Into the Skin

  • Gentle, Pain-Free Grooming with Soft Brush Heads

  • Perfect for Dogs with Sensitive Skin or Joint Pain

"Since we started using the LumiFur™ brush for grooming, it's been a game-changer. Our dog used to dread grooming sessions, but now he stays calm and relaxed throughout. The soft brush heads and gentle movements feel like a soothing massage, and knowing the serum is actually reaching his skin gives us peace of mind. 🐾"

    - Jane D.

The World’s Most Effective Way to Clean and Soothe Your Dog Skin

The LumiFur™ Red Light Serum Brush cleans your dog’s coat, nourishes their skin, and calms irritation...

  • Reduces & Soothes Skin Irritation

    The LumiFur™ Red Light Serum Brush uses a combination of red light therapy and deep serum infusion to relieve itchy, dry, and irritated skin. By delivering calming, skin-nourishing serums directly to the root, it helps soothe sensitive skin and promote faster healing.


    The brush’s soft, rounded heads and gentle motion provide a calming experience for dogs with allergies or skin conditions, offering a level of care that regular brushes can’t match.

  • The Perfect Solution for Bath-Free Cleaning

    The LumiFur™ brush is the ideal solution for pet parents who want to clean their dog’s coat without the hassle of a bath.


    By using a unique combination of serum infusion and moving brush arms, it works deep into the coat to remove dirt, refresh the fur, and leave your dog looking and smelling clean — all without a drop of water.

  • 60 day money back guarantee

The World’s Most Effective Way to Clean and Soothe Your Dog Skin

The LumiFur™ Red Light Serum Brush cleans your dog’s coat, nourishes their skin, and calms irritation...

  • Reduces & Soothes Skin Irritation

    The LumiFur™ Red Light Serum Brush uses a combination of red light therapy and deep serum infusion to relieve itchy, dry, and irritated skin. By delivering calming, skin-nourishing serums directly to the root, it helps soothe sensitive skin and promote faster healing.


    The brush’s soft, rounded heads and gentle motion provide a calming experience for dogs with allergies or skin conditions, offering a level of care that regular brushes can’t match.

  • The Perfect Solution for Bath-Free Cleaning

    The LumiFur™ brush is the ideal solution for pet parents who want to clean their dog’s coat without the hassle of a bath.


    By using a unique combination of serum infusion and moving brush arms, it works deep into the coat to remove dirt, refresh the fur, and leave your dog looking and smelling clean — all without a drop of water.

  • 60 day money back guarantee

Advanced 3-in-1 Grooming Technology — Clean, Soothe, and Heal All at Once

Experience next-level grooming with the LumiFur™ brush. It uses red light therapy, serum infusion, and soft brush heads for cleaner, healthier coats.

Red Light Therapy (630nm Wavelength)

The LumiFur™ brush uses red light therapy to boost  serum absorption reducing skin irritation.


This specific wavelength increases blood flow and enhances the absorption of nourishing serums, providing deeper, longer-lasting results for your dog’s skin and coat.

Serum Infusion Technology

With a built-in 6ML serum tank and 8 precision roller balls, the LumiFur™ brush dispenses calming, hydrating serums directly into your dog’s coat and skin. 


This method delivers nutrients and moisture below the surface, offering relief for dry, itchy, and allergy-prone skin.

Soft Brush Heads & Gentle Moving Arms

The LumiFur™ features 72 soft, rounded brush heads and slow-moving mechanical arms that glide through your dog’s coat without scratching or pulling. 


This soothing, pet-like motion makes grooming a calm, relaxing experience — even for dogs with anxiety.

Cordless & USB-C Rechargeable Design

With a USB-C rechargeable battery and up to 3 hours of usage time, the LumiFur™ brush is perfect for grooming at home or on the go. 


Its cordless, lightweight design allows you to groom your dog anytime, anywhere — no cords, no stress, and no need for water.

Trusted By More Than 1000's Of Customers Globally

    4.9/5

"Finally, My Dog's Skin Is Healthy and Irritation-Free!"

I was skeptical that a grooming brush could actually improve my dog’s skin, but the LumiFur™ brush has been a total game-changer. My dog used to scratch constantly due to dry, irritated skin, but since using this brush, I’ve seen a noticeable difference. The serum infusion system ensures moisture reaches his skin, not just her coat, and the red light therapy has helped reduce redness and irritation. Her coat looks healthier, and his skin is calmer — no more endless itching or discomfort.

  • Anna C.

    Verified Buyer

"No More Scratching — My Dog's Skin Feels So Much Healthier!"

I’ve tried countless sprays and shampoos for my dog’s itchy skin, but nothing worked like the LumiFur™ brush. The combination of serum infusion and red light therapy is a game-changer. Unlike other products that sit on top of the fur, this brush actually delivers moisture deep into his skin. His coat is softer, his scratching has almost completely stopped, and I can tell he feels so much more comfortable.

  • Phil W.

    Verified Buyer

"Relief for My Dog’s Dry, Flaky Skin — And It Was So Easy!"

My dog’s skin used to be dry and flaky no matter what products I tried. But since using the LumiFur™ brush, I’ve seen a dramatic improvement. The 8-roller serum system makes sure the serum reaches his skin, and the red light therapy has visibly reduced the dryness. His coat looks shinier, and he’s no longer constantly scratching. It’s so easy to use, and I love that I can give him this level of care right at home.

  • Sarah H.

    Verified Buyer

How Does The LumiFur™ Compare?

Don’t waste your money on traditional brushes, messy shampoos, or costly grooming appointments. 

Diffs

Deep Serum Delivery

Heals Skin Conditions

Soft Brush Heads

Suitable For All Ages

No Bath Needed

3 Customizable Speeds

All In One Wellness Tool

The LumiFur™

Regular Brush

LumiFur™

Deep Serum Delivery

Reduces Skin Conditions

Soft Brush Heads

Suitable For All Ages

No Bath Needed

3 Customisable Speeds

Regular Brush

Differentiation Point 1

Differentiation Point 2

Differentiation Point 3

Differentiation Point 4

Differentiation Point 5

Differentiation Point 6

  • 60 day money back guarantee

100% Money-Back Guarantee

If you are not 100% satisfied with your purchase, then just let us know and we'll give you a full refund with no questions asked.


With over 1000 5-star reviews, we take pride in our product's exceptional quality, and we are committed to providing each customer with outstanding customer service and an unparalleled product experience.

Why Does the LumiFur™ Brush Beat Regular Brushes?

Unlike regular brushes, the LumiFur™ Red Light Serum Brush goes beyond surface-level grooming.


  • Traditional brushes only remove loose fur, scratching and tugging at your dog's coat, which can cause anxiety and irritation.


    The LumiFur™ goes beyond surface cleaning with a 3-in-1 system that cleans, soothes, and heals. 


    Its soft brush heads and gentle, moving arms mimic a calmingmassage, while red light therapy increases blood flow for healthier skin. 


    The serum infusion system delivers hydration directly to the skin, tackling the root causes of dryness, irritation, and anxiety — all in one soothing, bath-free grooming experience.

  • 60 day money back guarantee

  • Traditional brushes only remove loose fur, scratching and tugging at your dog's coat, which can cause anxiety and irritation.


    The LumiFur™ goes beyond surface cleaning with a 3-in-1 system that cleans, soothes, and heals.


    Its soft brush heads and gentle, moving arms mimic a calming massage, while red light therapy increases blood flow for healthier skin.


    The serum infusion system delivers hydration directly to the skin, tackling the root causes of dryness, irritation, and anxiety — all in one soothing, bath-free grooming experience.

  • 60 day money back guarantee

How Red Light Therapy Delivers Serum Where It’s Needed Most

Red light makes your dog’s skin more receptive, allowing deeper, more effective serum absorption.

  • By using 630nm red light therapy, it primes your dog’s skin to become more absorbent, allowing the serum to reach deeper layers where it can have a greater impact.


    This process works by increasing blood flow and stimulating cell activity, which opens up pathways in the skin, making it easier for nutrients and moisture to penetrate. 


    Combined with the moving brush arms that gently knead the serum into the coat, the LumiFur™ ensures no drop of serum is wasted.


    This combination of red light therapy, moving brush arms, and targeted serum application delivers unmatched care for your dog’s coat and skin health.

  • 60 day money back guarantee

  • By using 630nm red light therapy, it primes your dog’s skin to become more absorbent, allowing the serum to reach deeper layers where it can have a greater impact.


    This process works by increasing blood flow and stimulating cell activity, which opens up pathways in the skin, making it easier for nutrients and moisture to penetrate.


    Combined with the moving brush arms that gently knead the serum into the coat, the LumiFur™ ensures no drop of serum is wasted.


    This combination of red light therapy, moving brush arms, and targeted serum application delivers unmatched care for your dog’s coat and skin health.

  • 60 day money back guarantee

What's In Our Organic Serum?

The perfect companion to the LumiFur™ Red Light Serum Brush for deep hydration and calming relief.

  • The Lavender & Rosemary Coat & Skin Conditioning Oil works beneath the surface, delivering hydration that penetrates deeply into your dog's coat and skin, targeting dryness, irritation, and itchiness at the source.


    Infused with the calming power of lavender essential oil, it promotes relaxation during grooming, while rosemary oil reduces inflammation and provides natural protection against bacteria and fungi.


    Our unique blend of Sweet Almond, Calendula, and Meadowfoam oils locks in moisture, supporting long-term skin health and leaving your dog’s coat soft, smooth, and glossy.


    When paired with the LumiFur™ Red Light Serum Brush, this dynamic duo allows the conditioning oil to penetrate more deeply, ensuring every drop is fully absorbed for maximum hydration and enhanced coat protection.

  • 60 day money back guarantee

  • By using 630nm red light therapy, it primes your dog’s skin to become more absorbent, allowing the serum to reach deeper layers where it can have a greater impact.


    This process works by increasing blood flow and stimulating cell activity, which opens up pathways in the skin, making it easier for nutrients and moisture to penetrate.


    Combined with the moving brush arms that gently knead the serum into the coat, the LumiFur™ ensures no drop of serum is wasted.


    This combination of red light therapy, moving brush arms, and targeted serum application delivers unmatched care for your dog’s coat and skin health.

  • 60 day money back guarantee

Buy more & save up to 55%

Buy more & save more

£134.99SAVE 55%
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Buy 3 Get 55% Discount | The LumiFur™ & Lavender Serum Bundle
£134.99£301.99 You saved 55% 

  • 60 Day Money Back Return

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Sale Off
Buy 3 Get 55% Discount | The LumiFur™ & Lavender Serum Bundle
£134.99£301.99You saved 55% 

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"A Life-Saver for My Dog's Dry, Itchy Skin!"

I’ve tried sprays, creams, and even special shampoos, but nothing worked as well as the LumiFur™ brush. The serum infusion system actually gets the moisture where it’s needed — into his skin, not just on top of his coat. The constant scratching has stopped, and his coat looks shinier than ever. It’s a relief to finally see him comfortable and itch-free.

  • John S.

    Verified Buyer

"No More Bath-Time Battles — Grooming Is So Much Easier Now!"

Bathing my dog used to be a nightmare. He’d run and hide every time he heard the water. But with the LumiFur™ brush, I can keep him clean without water or shampoo. The serum leaves him fresh and clean, and he actually enjoys the soft, moving brush heads. No more stress, no more mess — just a happy, clean pup.

  • Kate P.

    Verified Buyer

"Finally, A Brush That Doesn’t Hurt My Dog"

Every other brush I’ve tried either scratched my dog’s skin or pulled at his fur. The LumiFur™ brush is completely different. The 72 soft, rounded brush heads glide smoothly through his coat, and the gentle motion feels like a massage. No more yelping or running away during grooming — he actually enjoys it now. This brush has made such a big difference for us!

  • Melissa O.

    Verified Buyer

Frequently Asked Questions

Need help finding an answer to your question? We reply in 15 minutes. Ask our customer support at info@petpoochie.co.uk

How does the LumiFur™ brush work?

The LumiFur™ brush uses a 3-in-1 system to clean, nourish, and heal your dog’s coat and skin. It features:


Red Light Therapy (630nm): Increases blood flow and improves skin absorption for deeper serum delivery.


Serum Infusion System: Delivers serum directly to the skin using a 6ML tank and 8 precision roller balls.


Soft, Moving Brush Arms: 72 rounded brush heads gently glide through your dog’s coat, mimicking a soothing massage for a calm grooming experience.


This unique combination allows the LumiFur™ to do more than just clean the coat — it soothes, nourishes, and supports your dog’s overall skin health.

Is the LumiFur™ brush safe for dogs with sensitive skin?

Yes! The LumiFur™ brush was specifically designed for dogs with sensitive skin, allergies, and irritations. 

The soft brush heads glide smoothly through the coat without scratching, and the gentle motion mimics petting instead of pulling or tugging. 


The red light therapy also helps reduce skin inflammation, and the serum infusion delivers calming, hydrating ingredients directly to the skin.

Does it really work without water?

Absolutely! The LumiFur™ brush is designed to provide a water-free grooming experience. Instead of using water and shampoo, it uses a serum infusion system to clean and refresh your dog’s coat. This is perfect for quick cleanups or between-bath touch-ups, especially for dogs that dislike water.

Will the brush scare my dog?

No, the LumiFur™ brush is designed with calming features that make it ideal for anxious dogs. Unlike loud clippers or harsh brushes, it has quiet, slow-moving brush arms and uses a gentle, soothing motion. 


The soft brush heads glide through the coat, and the red light therapy provides a calming, spa-like experience. Most dogs find it relaxing, and many even lean into it like they’re getting a massage.

How often should I use the LumiFur™ brush?

You can use the LumiFur™ brush as often as needed. It’s great for daily maintenance, spot-cleaning after walks, or regular grooming sessions. 


For dogs with sensitive skin or allergies, more frequent use can help keep the skin moisturized and calm.


For senior dogs with joint pain, regular sessions with red light therapy may provide ongoing relief.

How do I clean and maintain the LumiFur™ brush?

Cleaning the LumiFur™ is simple:


Remove the brush head to access the roller balls and bristles.


Rinse the brush head and roller balls with warm water and mild soap.


Allow all parts to air dry before reassembling.


The USB-C charging port is protected, so there’s no risk of damage when cleaning. 


Regular cleaning ensures the serum system stays clear and functional.

How long does the battery last, and how do I charge it?

The LumiFur™ brush is powered by a USB-C rechargeable battery. A single charge provides up to 3 hours of continuous use, which is more than enough for multiple grooming sessions. 


Simply plug it into any USB-C port or charger. The brush charges fully in about 2-3 hours, so it’s always ready when you need it.

Is there a warranty on The LumiFur™?

Yes, this comes with a one-year warranty that covers any defects in materials or workmanship under normal use during the warranty period.

What is your return policy?

We offer a 60-day money-back guarantee. If you are not satisfied with your purchase, you can return it within 60 days for a full refund or exchange.

How long is delivery?

The time from our international shipping center to the destination.


United Kingdom 5-7 business days

United States & Canada 7-10 working days

Australia & New Zealand 6-8 working days

Other International Countries 10-15 business days


All orders are processed and shipped from our warehouse.

Please allow additional time to process your order on public holidays and during the sales season.


We process orders between Monday and Friday.

  • 60 day money back guarantee